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![[First Draft] - Inclusive online shopping brands](https://www.market.com/wp-content/uploads/2026/01/-first-draft---inclusive-online-shopping-brands-1.png)
45+ Brands That Deliver Inclusive Online Shopping
Consumers today are discerning and, with the click of a few buttons, can shop from virtually anywhere. At the same time, according to Kantar’s Brand Inclusion Index report, 75% of consumers said a brand’s diversity and inclusion reputation helps shape their buying decisions — making a brand’s inclusivity policies an important component of attracting and converting customers.
But what does it mean to be an inclusive brand? It goes deeper than featuring diverse models in marketing campaigns. An inclusive brand embodies inclusivity and demonstrates it through its identity, strategy, products, marketing, customer experience, and company policies.
We’ve researched hundreds of brands and shortlisted those that best deliver on their promise of inclusion, each catering to different communities, including people with disabilities, neurodivergent people, older adults, LGBTQ+ individuals, and people of all sizes and racial backgrounds.
How We Determined Brands as Inclusive
When selecting brands for their inclusivity, we had many considerations: accessible websites and products, inclusive products and marketing, ethical production, and meaningful philanthropic initiatives. Each brand meets at least two of the criteria, and we also looked at eco-friendly materials as something important to many consumers (though not expressly related to inclusivity).
Criteria for Inclusive Brands
Inclusion for Physical Disabilities or Limitations
Navigating daily life can be challenging for people who use wheelchairs, crutches, walkers, or who have limited mobility or dexterity. This section highlights inclusive brands designing clothing, footwear, and home accessories that make living independently easier.
1. Friendly Shoes
Website: https://friendlyshoes.com/
Key Initiatives: Accessible Products, Inclusive Marketing
Friendly Shoes designs adaptive shoes for people who struggle to dress independently. The patented zip closure design makes it easy to slide your foot in and out, while a wide fit helps prevent blisters and manage swollen feet. You can also find shoes that accommodate ankle-foot orthoses (AFOs) and braces.
2. Inclusive Imagination
Website: https://inclusiveimagination.co/
Key Initiatives: Accessible Products, Inclusive Marketing, Philanthropy
Inclusive Imagination creates accessible games and accessories for people with physical disabilities and different sensory needs. Core products include silicone dice (for better grip) and playing cards with large braille prints and in jumbo sizes for easier handling. The brand also hosts Access Arcade, a hub packed with accessible games and educational tools.
3. IZ Adaptive
Website: https://izadaptive.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Philanthropy
Created with wheelchair users in mind, IZ Adaptive offers stylish everyday wear for comfort and independent dressing. Its patented seamless-back pants help prevent the pressure sores caused by a pant or skirt’s seam pressing into the back and hips for long periods, which can lead to tissue damage. Features like an elastic waistband provide comfort while a magnetic or velcro closure makes dressing easier.
4. Liberare
Website: https://liberare.co/
Key Initiatives: Inclusive Products, Inclusive Marketing
Standard bras with back hooks or zips can be difficult for people with limited hand or shoulder movement; Liberare solves this through its patented magnetic front-closure mechanism. The company offers a range of styles, including unlined bras and bras with removable cups. Certain designs are eligible for High Savings Account (HSA) or Flexible Savings Account (FSA) claims. The return policy (60 days) is also generous.
5. Rare Beauty
Website: https://www.rarebeauty.com/
Key Initiatives: Accessible Packaging, Philanthrophy
In part due to her struggles with arthritis in her fingers, Rare Beauty’s founder, Selena Gomez, created a beauty brand that uses accessible packaging, with bottles and tubes designed for easy grip and caps with low-resistance openings. Already used in seven products, the company intends to design all of its products with accessibility in mind. On top of that, 1% of annual sales goes to the Rare Impact Fund to support mental health initiatives.
6. uAdapt
Website: https://www.uadapt.com/
Key Initiative: Inclusive Products, Inclusive Marketing
Founded by a person with quadriplegia, uAdapt’s products help people with dexterity issues hold everyday items like cups, bottles, phones, and toothbrushes. It offers three products: an adaptive drink holder to fit most drinking containers, an adaptive handle that attaches to lightweight items, and a water-bottle holder that attaches to wheelchairs, walkers, and crutches.
Inclusion for Neurodivergence, Cognitive Differences, and Mental Health Issues
This section highlights inclusive brands that cater to neurodivergent individuals and people suffering from mental health issues. These brands offer accessible products that support emotional well‑being, while several are also committed to raising mental health awareness and donating to relevant organizations.
7. Comfa
Website: https://www.comfa.co.uk/
Key Initiatives: Inclusive Products, Philanthropy
Comfa is a family-owned business selling sensory clothing with built-in pop fidgets to support neurodivergent kids and adults. The garments feature soft fabrics and flat seams, and are also tag-free. 50% of the profits from a specialty t-shirt design are directed to the Cauldwell Children charity. The brand also sells digital products, offering guides and journals that help neurodivergent kids navigate life.
8. Happiness Project
Website: https://happinessproject.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Philanthropy
The Happiness Project’s mission is to reduce the stigma surrounding mental health and to support people facing mental health challenges. The brand sells apparel and accessories, some adorned with positive messages to spark meaningful conversations and raise awareness. 15% of the company’s profits go toward the American Foundation for Suicide Prevention.
9. Kozie Clothes
Website: https://www.kozieclothes.com/
Key Initiatives: Inclusive Products, Philanthropy
Focused on supporting kids with autism and sensory-processing disorders, Kozie Clothes creates sensory clothing, including soft compression tops with removable tags. The company also sells weighted blankets, sensory toys, and medically adaptive infant bodysuits that accommodate G-tube feeding. While not registered as a non-profit, the founder doesn’t receive a salary and reinvests profits back into the company.
10. Madhappy
Website: https://www.madhappy.com
Key Initiatives: Accessible Website, Inclusive Marketing, Philanthropy
Madhappy launched The Madhappy Foundation in 2022, and through the foundation donates 1% of its proceeds to efforts that raise awareness, fund research, and have a positive impact on mental health initiatives. Its fabrics are chosen to provide lasting comfort and quality, and include ringspun cotton, merino wool, and cashmere, and the company is known for its collaborations with brands like Puma, Gap, and UGG.
11. Mayfair Group
Website: https://themayfairgroupllc.com/
Key Initiatives: Inclusive Products, Philanthropy
The Mayfair Group is a fashion brand built with a focus on mental health care accessibility, selling clothing with affirmational messages to spread positivity and uplift wearers. Through a partnership with mental health organization MyWellbeing, the brand also provides free online group therapy sessions every month.
12. MindPanda
Website: https://www.mindpanda.com/
Key Initiatives: Inclusive Products, Sustainable Materials
MindPanda offers products such as stress balls, mindfulness journals, and games that promote healthy emotional well-being. The bestselling stress balls are biodegradable, recyclable, and infused with essential oils to help users stay calm. SnapHappy — a set of cards that can be used to play memory, charades, Snap, and more — is designed to improve emotional awareness and social skills in everyone, and may especially benefit neurodivergent players.
Size and Body Inclusivity
The fashion industry is learning to celebrate every body shape and size, and more brands are prioritizing clothes that are comfortable and fashionable for a diversity of body types. These labels take it one step further by embedding body inclusivity in their strategies and company culture to show how representation matters.
13. AUF AUGENHOEHE
Website: https://www.aufaugenhoehe.design/en
Key Initiatives: Inclusive Products, Inclusive Marketing, Ethical Production
AUF AUGENHOEHE (“at eye level” in German) designs everyday fashion for shorter people, especially men and women with dwarfism. Customers can also request custom designs for wedding dresses and other special occasions. Clothes are made in Berlin, and shipping is worldwide.
14. DEWEY
Website: https://www.deweyclothing.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Ethical Production, Philanthropy
DEWEY creates everyday clothing and activewear for extra petite people between 4’ and 5’4”. This inclusive sizing is ideal for people with dwarfism. The company is also socially responsible, working with Sedex-approved partners (companies that are members of the Supplier Ethical Data Exchange) to ensure fair working conditions. It also supports movements like the Dwarfism Awareness Month.
15. Jacamo
Website: https://www.jacamo.co.uk/
Key Initiatives: Inclusive Products, Sustainable Materials, Ethical Production, Inclusive Marketing, Philanthropy
Jacamo is a multibrand menswear shop that offers sizes up to 6XL, as well as wide and extra-wide footwear. The brand uses environmentally friendly materials such as recycled polyester and sustainable cotton, and is part of the Ethical Trading Initiative to ensure fair wages and working conditions. It’s also active in philanthropy, partnering with the UK’s CALM charity on mental health campaigns and running initiatives that empower plus-size men.
16. Lane Bryant
Website: https://www.lanebryant.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Philanthropy
Lane Bryant is a fashion brand dedicated to plus-size women. Sizes run from US size 10 to 40, and you can find everything from everyday outfits and gym clothes to office suits and intimates. The company partners with employee programs supporting working moms, LGBTQ+ individuals, and plus-size employees, and is also part of the Knitwell Group, which champions career growth, inclusive leadership, and empowered customers.
17. MIGA Swimwear
Website: https://migaswimwear.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Philanthropy
MIGA Swimwear started with a mission to design vibrant, confidence‑boosting swimsuits to empower women with body disfigurements. It has grown to accommodate different body types, and many pieces feature flattering high‑waist silhouettes, practical pockets, and sustainable UPF-50 fabrics. The company donates 5% of its stock to disability, visible‑difference, and chronic‑illness communities.
18. Universal Standard
Website: https://www.universalstandard.com/
Key Initiatives: Inclusive Products, Inclusive Marketing
Universal Standard stands out with its Fit Liberty program, allowing customers to exchange clothes from this collection for free if their size changes within a year. This policy applies to 400+ styles, covering basic tops to workwear and athleisure pieces. The brand caters to a wide range of body sizes, from US size 00 to 40 (4XS to 4XL), and uses premium Peruvian cotton, linen, and Italian wool in select designs.
Gender Diversity and LGBTQ+ Inclusivity
The brands in this section break away from traditional norms, creating designs that celebrate diverse gender identities, sexual orientations, and individual authenticity. Many are also pitching in to advance the Pride movement through donations and community-building efforts.
19. Automic Gold
Website: https://www.automicgold.com/
Key Initiatives: Inclusive Products, Sustainable Materials, Inclusive Marketing, Philanthropy
Automic Gold both creates and advocates for gender-neutral jewelry using recycled gold and ethically sourced gemstones. Ring sizes are inclusive, ranging from 2 to 16 and including half-sizes, and customers can also order custom-made pieces. Owned by an Indigenous, queer, non-binary founder, the company donates at least 10% of its profits to support LGBTQ+ and Indigenous causes.
20. BoiPKG
Website: https://boipkg.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Philanthropy
BoiPKG caters primarily to nonbinary and trans individuals, selling harnesses, jockstraps, and outfits that promote trans visibility. Sequins, bold prints, and vibrant colors dominate the styles here. The company is also an active advocate of the LGBTQ+ movement, and donates 10% of sales to select organizations such as the Black Travel Trans Fund.
21. good light
Website: https://www.goodlight.world/
Key Initiatives: Inclusive Products, Sustainable Materials, Philanthropy
good light is a gender-neutral skincare brand offering vegan, cruelty-free products using sustainable practices. The company offers subscriptions for several products, including the bestselling Moon Glow Milky Toning Lotion, all with an automatic discount. One percent of sales goes to True Colors United, an organization dedicated to youth homelessness, especially individuals from the LGBTQ+ community and people of color.
22. The Rainbow Stores
Website: https://www.therainbowstores.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Philanthropy
The Rainbow Stores sells products that celebrate over 15 different LGBTQ+ identities. You can get clothing, accessories, stationery, and small home items, such as mugs and water bottles, adorned in pride colors. The organization also works with LGBTQ+ suppliers and contractors and regularly donates to LGBTQ+ charities.
23. tomboyx
Website: https://tomboyx.com/
Key Initiatives: Inclusive Products, Sustainable Materials, Ethical Production, Inclusive Marketing, Accessible Website, Philanthropy
tomboyx is a queer-owned and gender-neutral underwear brand that uses high-quality and sustainable fabrics such as 95% OEKO-TEX certified cotton, bamboo, and recycled polyester. Trans individuals may want to check out the gender-affirming collection featuring tucking pieces, and compression pieces that some find a gentler, more comfortable alternative to binders. The company is also a certified B Corp and actively supports LGBTQ+ communities.
24. Wildfang
Website: https://www.wildfang.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Accessible Website, Philanthropy
Wildfang founders set out to break gender norms and developed gender-fluid pieces suitable for anyone. Think gender-neutral suits, vests, and versatile daily outfits available in sizes XS to 4XL. The site is inclusive and showcases men, women, and androgynous models. The company has also donated over $1 million to a variety of charities, including ProjectQ and The Trevor Project.
Cultural and Racial Inclusivity
Racially inclusive brands celebrate diversity by creating products and initiatives that honor different cultures and racial identities. We’ve shortlisted companies that uplift underrepresented voices and ensure people from all backgrounds feel seen and valued.
25. Anchal
Website: https://anchalproject.org/
Key Initiatives: Inclusive Products, Sustainable Materials, Ethical Production, Inclusive Marketing, Philanthropy
Anchal, a 501(c)(3) non-profit organization, is also a sustainable fashion and home décor brand featuring a rich variety of Indian‑inspired designs and motifs. It partners with marginalized women artisans in India to create eco‑friendly products from organic cotton and natural dyes. Customers can also donate directly to Indian artisans to support their education and health.
26. Cheekbone Beauty
Website: https://www.cheekbonebeauty.com/
Key Initiatives: Inclusive Products, Sustainable Materials, Ethical Production, Inclusive Marketing, Accessible Website, Philanthropy
Cheekbone Beauty is an Indigenous-owned brand based in Ontario, Canada, that sells makeup made from vegan, cruelty-free, and sustainable ingredients. The company’s mission is to help everyone — including Indigenous people — feel represented and seen in the beauty industry. As a certified B-corporation, Cheekbone donates 100% of the profits from certain products to further education opportunities for Indigenous students in Canada.
27. Fenty Beauty
Website: https://fentybeauty.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Philanthropy
Popstar Rihanna created Fenty Beauty with the tagline “Beauty for All” to cater to diverse skin tones and hair types. Its bestselling Pro Filt’r foundation offers over 50 shades, while its haircare products are suitable for curly and tightly textured hair. Sales of certain products go to the Clara Lionel Foundation to fund climate justice causes in the US and the Caribbean.
28. Nubian Skin
Website: https://www.nubianskin.com/
Key Initiatives: Inclusive Products, Inclusive Marketing
With the motto “Celebrating the melanin blessed with comfort and style,” Nubian Skin addresses a gap in the market by creating “nude” garments and shapewear for women with darker skin tones, championing body positivity in the process. In 2022, it also released breast prostheses in darker shades for mastectomy patients. Acting on its inclusive ideology, it also uses models from different backgrounds and skin tones in the brand’s marketing materials and website.
29. Nominal
Website: https://nominalx.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Philanthropy
With the mission to provide jewelry that represents a range of different people and identities, Nominal incorporates Middle Eastern designs, Islamic references, and Arabic words and phrases into its pieces. Every piece, except fine jewelry, comes with a lifetime warranty for issues like color fade, tarnish, or rust. With every order, Nominal also donates meals to Palestinians, having contributed over $1 million to-date.
30. Pink Moon
Website: https://pinkmoon.co/
Key Initiatives: Inclusive Products, Ethical Production, Philanthropy
Pink Moon is a skincare and bodycare brand that focuses on traditional Eastern practices such as Reiki and Traditional Chinese Medicine (TCM). You’ll find gua sha face oils, beauty mists infused with kimchi, and crystals that the brand says can boost your inner energy. Products are plant-based, sustainable, cruelty-free, and ethically minded, and the majority are made in the US. At checkout, you can select from five non-profits to receive 1% of the sale as a donation.
Economic Inclusivity
Brands in this section not only follow Fair Trade standards, but are also committed to creating products at affordable prices. Many also prioritize eco-friendly materials and sustainable packaging.
Website: https://www.alaffia.com/
Key Initiatives: Inclusive Business Model, Ethical Production, Accessible Website, Inclusive Marketing, Philanthropy
Alaffia is a social enterprise, using African resources to empower African communities. Its goal is to alleviate poverty and encourage gender equality throughout Africa, and it partners with GACE and other organizations on Empowerment Projects. It offers cruelty-free haircare, bodycare, and skincare products, including a shea butter moisturizer and an all-in-one soap.
31. Divine Chocolate
Website: https://divinechocolate.com/
Key Initiatives: Inclusive Business Model, Ethical Production, Philanthropy
UK-based Divine Chocolate has taken fair trade to the next level by enabling a union of cocoa farmers in Ghana to become co-owners of the company, giving them a voice in how it’s run as well as a share of the profits. Products include a variety of chocolate bars in milk, dark, or white chocolate. Divine Chocolate is also a certified B corporation and actively supports education programs for women.
32. Everlane
Website: https://www.everlane.com/
Key Initiatives: Sustainable Materials, Ethical Production, Inclusive Marketing, Philanthropy
Everlane is a sustainable fashion brand that practices transparent pricing by openly sharing its price markups. The majority of its products use certified organic cotton, recycled polyesters and nylons, and man-made cellulosic fibers. The brand also partners with ethical factories worldwide that comply with International Labor Organization (ILO) standards and actively supports sustainable fashion initiatives through the yearly Black Friday Fund.
33. Pura Vida Coffee
Website: https://www.puravidacreategood.com/
Key Initiatives: Inclusive Products, Sustainable Materials, Ethical Production, Philanthropy
Pura Vida Coffee is a US-based company selling Fair Trade Certified coffee, which adheres to Fair Trade standards that ensure fair wages, safe working conditions, and sustainable farming practices. It also created the Create Good Foundation to support kids in at-risk communities, including a project in Costa Rica, and partners with churches and non-profits to serve local communities.
34. SOKO
Website: https://shopsoko.com/
Key Initiatives: Inclusive Business Model, Sustainable Materials, Ethical Production, Philanthropy
SOKO removes the middlemen by connecting consumers directly to Kenyan jewelry designers. This enables the designers to earn five times what they could working with an average artisan workshop. Designers maintain their independence as SOKO commissions pieces only up to 50% of their capacity. On the website, you can find stunning gold-plated jewelry made from sustainable materials like 24K gold-plated recycled brass, silver, and glass.
35. VEJA
Website: https://www.veja-store.com/
Key Initiatives: Sustainable Materials, Ethical Production, Accessible Website, Inclusive Marketing
VEJA is a French sneaker brand with a social purpose. The company uses organic cotton and pays up to 50% of the harvest cost in advance at fair prices. It also pays five times the standard market price to Amazonian farmers for rubber. VEJA makes all its sneakers in Brazil, partnering with factories that uphold ILO standards to protect workers’ rights.
Age Inclusivity
Older adults have different needs and preferences from younger people, and age-inclusive brands create thoughtfully designed products for the aging demographic. From clothing to electronics, these companies ensure older adults can enjoy items that boost their confidence or support their independence.
36. Buck & Buck
Website: https://www.buckandbuck.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Ethical Production
Made in the US, Buck & Buck manufactures adaptive apparel and footwear for older individuals and those with physical limitations. Adaptive solutions like velcro fasteners, zippers, and pull-on designs help seniors dress independently. All purchases come with free hemming and name labeling, and customers can request customized orders.
37. Doro
Website: https://www.doro.com/
Key Initiatives: Inclusive Products, Accessible Products, Accessible Website
Doro specializes in creating user-friendly smart devices tailored for older people. Its smartphones and smartwatches feature large screens, intuitive user controls, and clearer sound — all in a simple Scandinavian-inspired design. Each model undergoes rigorous testing to ensure the devices are usable for seniors with limited hand dexterity, tremors, and impaired vision.
38. GrandPad
Website: https://www.grandpad.net/
Key Initiatives: Inclusive Products, Inclusive Marketing, Philanthropy
The GrandPad Tablet is designed for older people to replace a tablet, laptop, and phone. Features include large icons and text, intuitive navigation, and a private digital community to keep users safe from spam and scams. Setup is simple, data is automatically backed up on private servers, and emergency features (like 911 emergency calling) are built in. Users have to pay for the tablet as well as a monthly subscription to use the networking features.
39. Laura Geller
Website: https://www.laurageller.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Accessible Website, Philanthropy
Laura Geller Beauty creates cruelty-free makeup for the mature demographic, and features only women over 40 in marketing campaigns. The bestselling Baked product line, which includes foundation and blushes, is made in Italy by baking cream pigments on terracotta tiles for 24 hours, resulting in a silky, smooth finish that won’t cake on fine lines. The brand also supports numerous charities, including Cancer Schmancer.
40. Silverts
Website: https://www.silverts.com/
Key Initiatives: Accessible Products, Inclusive Marketing, Philanthropy
Silverts creates adaptive clothing and footwear for older people, bedridden people, and wheelchair users, as well as people recovering from surgery or suffering from Parkinson’s or Alzheimer’s. Many products have easy access features, while its anti-strip jumpsuits are ideal for people with dementia or cognitive decline. The company supports long-term care homes and partners with local philanthropic organizations.
41. The Bias Cut
Website: https://www.thebiascut.com/
Key Initiatives: Inclusive Products, Inclusive Marketing, Philanthropy
A multilabel womenswear brand, The Bias Cut caters to older shoppers in the market for apparel, accessories, and jewelry. The founder also started the award-winning movement “Ageism Is Never In Style” to destigmatize aging in the fashion industry. The brand uses age-diverse models and boasts an all-female workforce.
Veteran Inclusivity
In this section, we spotlight brands that honor military men and women. All the companies we highlight are veteran-founded, creating goods and initiatives inspired by their unique military experiences, and are actively giving back to veteran communities.
42. Black Rifle Coffee
Website: https://www.blackriflecoffee.com/
Key Initiatives: Inclusive Marketing, Philanthropy
The Black Rifle Coffee Company (BRCC) sells premium coffee, apparel, and accessories. It also offers coffee subscriptions that enable customers to enjoy handpicked, exclusive roasts monthly. BRCC is committed to hiring veterans and, in 2024 alone, donated 48,000 bags of coffee and had over $2 million worth of charitable impact to organizations that uplift and assist veterans.
43. Boldfoot
Website: https://boldfoot.com/
Key Initiatives: Ethical Production, Inclusive Marketing, Philanthropy
Boldfoot is a US-based manufacturer of high-quality socks made from a blend of Supima cotton, nylon, and spandex. The company produces a wide variety of socks, from casual to sportswear. It offers a subscription program that gives customers 1–2 new pairs monthly. All socks come with a 3-month guarantee, and 5% of the company’s profit is donated to top-rated charities assisting American veterans.
44. Combat Flip Flops
Website: https://www.combatflipflops.com/
Key Initiatives: Inclusive Marketing, Philanthropy
Combat Flip Flops is a lifestyle brand selling footwear, apparel, and accessories while channeling profits to help veterans. The flip flops are ergonomic with arch support and made from premium leather and rubber. The company previously funded education for women in Afghanistan, but has since directed profits to One More Wave, an organization that helps military members heal through surfing.
45. Grunt Style
Website: https://www.gruntstyle.com/
Key Initiatives: Inclusive Marketing, Philanthropy
A patriotic fashion label, Grunt Style sells menswear, womenswear, and accessories to celebrate veterans and the American spirit. Each purchase comes with a Lifetime Beer Guarantee, an exchange program for any rips, tears, and damage after the 60-day refund period. The brand also has a foundation dedicated to supporting veterans and military communities, and 100% of the profits from its Foundation Collection support this effort.
46. Sicatrix
Website: https://sicatrix.co.uk/
Key Initiatives: Inclusive Marketing, Philanthropy
Sicatrix is a UK-based activewear label designing performance-focused apparel for training, recovery, and daily wear. The brand uses durable, moisture‑wicking materials to create soft, breathable garments. It also gives back by directing a portion of every purchase to veteran recovery and mental health initiatives through partners like Support Our Paras and Supporting Wounded Veterans.
47. Triple Nikel
Website: https://triplenikel.com/
Key Initiatives: Inclusive Marketing, Philanthropy
Triple Nikel is a streetwear brand with several collections honoring veterans and focusing on patriotism. The special Black Ops collection includes a collaboration with the Black Ops Foundation. The company is also inclusive, offering collections celebrating racial diversity and the LGBTQ+ community. Additionally, veterans and military families receive discounts up to 10%.
![[First Draft] - Inclusive online shopping brands](https://www.market.com/wp-content/uploads/2026/01/-first-draft---inclusive-online-shopping-brands-2.png)
Conclusion
Inclusive brands improve people’s lives while also realizing improved sales and customer loyalty. Our list of inclusive brands covers adaptive fashion, accessible home products and electronics, and inclusive designs that represent a wide variety of communities.
A majority of these brands are also actively donating profits to relevant charities, helping to build the communities they serve, and advocating for significant causes. Some also choose to use environmentally friendly materials and ingredients and follow fair trade policies.
Ultimately, successful inclusive brands are not about marketing gimmicks but are committed for the long term to making sure everyone feels that they belong.
